Canon has declared an enormous victory – really, a sequence of giant victories – within the US market, claiming that it was the primary producer in six completely different digicam classes final 12 months.
Basically, Canon says that it’s the king of any digicam that has interchangeable lenses. It’s the king of all mirrorless cameras and all full-frame cameras. Which, after all, means additionally it is the king of full-frame mirrorless cameras. (By default, I might additionally assume it is the king of DSLRs, although it hasn’t talked about that one.)
However the bragging rights do not finish there. Canon additionally lays declare to the crown for full-frame lenses and full-frame mirrorless lenses. All of which is to say that the full-frame EOS R system was an enormous success in 2024.
This is what the claims, compiled by the Circana Retail Monitoring Service, appear to be in a extra digestible kind:
• #1 in interchangeable lens cameras
• #1 in mirrorless cameras
• #1 in full-frame mirrorless cameras
• #1 full-frame mirrorless lenses
• #1 full-frame cameras
• #1 full-frame lenses
Okay, that is all nicely and good – and Canon deserves enormous congratulations for completely smashing it final 12 months throughout nearly each metric. But when we take a look at the issues it is not king of, what can we study?
Nicely, Canon is not #1 in APS-C cameras. Mirrorless cameras total, sure, full-frame mirrorless cameras, sure, however not cameras with an APS-C sensor. Which implies that Sony and / or Fujifilm is outselling Canon within the APS-C sector.
Likewise, APS-C lenses. Canon owns the marketplace for full-frame and mirrorless lenses total, however not particularly APS-C ones. Which comes as no shock, because the firm’s first-party RF-S choices are fairly slight – and Canon appears fairly content material to let Sigma, Tamron and Samyang fill the void of APS-C glass.
It is not the king of compact cameras, both, that are separate from mirrorless cameras. Clearly Fujifilm has the stranglehold right here, though the Canon PowerShot G7 X Mark III is promoting so furiously that the corporate cannot sustain with demand. Subsequent 12 months is likely to be a distinct story, nonetheless, as Canon is doubling down on compact digicam manufacturing.
None of which is to downplay the corporate’s achievements. My hat could be very a lot off to Canon for an important 12 months that was full of nice merchandise. The query is, will Sony fireplace again with a press launch of its personal (because it did final 12 months) contradicting Canon’s claims and crowning itself the king of the identical classes?
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The finest Canon cameras, as you may see, cowl lots of bases. Which is not any marvel, because it makes among the finest cameras for newcomers and finest skilled cameras, so it just about makes one thing for everybody.